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The Digital Marketing Agency for Ecommerce.

We help you do more with less to ensure your startup remains     lean and fruitful.

RAYA marketing understands what it takes to grow a new business in a rapidly evolving digital market. Many Startups overestimate what they can accomplish with the resources at their disposal. Every day of progress lost puts you two days behind. Get a team that will prioritize your growth.

 

 

Why We’re Different

PROFIT FOCUSED STRATEGY

A profit-focused marketing strategy is designed to drive revenue growth and maximize return on investment (ROI) for your business. By leveraging data-driven insights and targeting high-value customers with tailored messaging, we can optimize marketing efforts for maximum impact. A focus on profitability ensures that every marketing initiative is aligned with the your company’s bottom line, helping to drive sustainable growth and success.

SOCIAL MEDIA MARKETING

While any marketing channel has the potential to be effective for your business, a comprehensive and integrated approach that encompasses all channels can yield even greater results. With our strategic guidance, your brand will be present at every stage of the buyer’s journey, from initial awareness to final purchase, maximizing your reach and visibility. By identifying the most effective formats within each channel and targeting the right audience, we can help your brand gain traction and achieve sustained growth.

FULL-FUNNEL FOCUS

A full funnel marketing approach is designed to target potential customers at every stage of the marketing funnel, from awareness to consideration to conversion. By optimizing marketing efforts across the entire funnel, agencies can ensure that clients are effectively reaching their target audience and converting leads into customers. This holistic approach ensures that every stage of the funnel is aligned with the overall marketing strategy, maximizing the potential for revenue growth and long-term success.

Creatively strategic. Strategically creative. 

Creatively strategic. Strategically creative. 

Creatively strategic. Strategically creative. 

Creatively strategic. Strategically creative. 

Creatively strategic. Strategically creative. 

Startup
Marketing Services

We understand the consumer psychology that goes behind each campaign.

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Paid Advertising

We do a deep dive into your current campaigns to see what you’re doing right, or what needs optimizations to scale. Both search and social channels are included.

B2B

RAYA’s B2B approach extends beyond transactions and seeks to build lasting connections. We target the needs, interests, and challenges of your business while building strategic partnerships, one campaign at a time.

SEO

Let us rank your website key terms. We’ve mastered the art of SEO and have a 100% success rate getting to page 1.

Creative Services

We put the “Marketing” in Digital Marketing. We can help you brainstorm ad campaigns that audiences will respond to by staying on top of trends.

Web Design

All digital efforts start with a website, if you need one, we will build one that mixes aesthetics and function in perfect harmony to get you to your business goals.

Social Media

We research every social media channel including Facebook, Youtube, Instagram, TikTok, X, and more to determine what you can do to catch traction in each.

Our    Process

01. Discover

First we want to know about you, your business, and your team. Then we dive into research with my team in order to see what opportunities there are and where we can set goals and spot growth opportunities.

02. Strategize

Next, we lay out a marketing strategy and present it to you. We put together an execution plan around it, pooling your resources and assessing where additional resources are needed.

03. Optimize

We review your efforts and make sure they’re running correctly and timelines are being met in order to achieve the goals we set during the discovery process. We will work closely with your team here.

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Connecting the right businesses to the right customers,
we strive to make the world a more fruitful place for everyone.

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Frequently asked questions

What makes a startup successful?

What makes a startup successful is, first and foremost, having a product or services that is valuable to the end user.

Then, it is having the ability and know how to get through the testing phase of finding where their users are, and how they purchase.

Lastly, its making sure systems within the company allow the user to interact with the brand successfully.

Can a marketing agency help a small business with a limited budget?

Yes! RAYA Marketing is a full-service digital marketing agency that specializes in lean Startup growth. So whether you’re bootstrapping to your MVP, need to scale to an exit, or taking your brand to the next level, we have your solution. RAYA’s philosophy is that we help you do more with less.

How is startup marketing different from marketing for bigger brands?

Startups do not have the luxury of focusing on awareness. The earlier you are in your customer development process, the more important it is to stay bottom of funnel. You have to test multiple formats across different channels in order to figure out who your customers are, where they are, and what messaging they respond to.

How do marketing agencies stay updated with industry trends?

RAYA marketing makes an active effort to stay up to date with the latest technological trends and inventions. We are constantly consuming the latest news articles and books from the industry’s experts, remaining active on social media platforms, and attending webinars and local conferences. Not only that, we are always testing!

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to fruition

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